Digital Marketer/Lead Generation Specialist

• Develop and execute lead generation strategies to attract potential customers through various digital channels including social media, email marketing, and SEO.
• Create compelling content for landing pages, blogs, and social media that engages and converts leads.
• Analyze and optimize campaigns to improve lead quality and conversion rates.
• Utilize marketing automation tools to streamline processes and increase efficiency.
• Collaborate with the sales team to align marketing efforts with sales goals and track lead   performance.
• Stay updated on industry trends and emerging digital marketing technologies.

Requirements:

• Proven experience in digital marketing and lead generation (2+ years preferred).
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, HubSpot, Mailchimp).
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication and writing skills.
• Creative mindset with a passion for innovation and problem-solving.