Communications Lead at Sydani Group

Role Description

• This role requires overseeing the communications efforts of the organization, including public relations and marketing across all of Sydani’s communication platforms including the company website and social media channels.
• The candidate will be required to conduct market research to understand clients’ needs and preferences, communicate with media personnel, implement communication policies and procedures to uphold the company’s brand image, oversee press relations and improve brand visibility and reputation.
• The individual must be a critical and analytical thinker.

Responsibilities

• Regularly update the company website with appealing content
• Design/curate and disseminate distinct types of content across all communication channels to improve brand visibility and reputation
• Create and produce internal newsletters for the organization.
• Manage the company’s or organization’s social media communications.
• Oversee press relations communications.
• Track analytics to glean insights and refine communications strategy to improve performance
• Maintain an archive of the company’s digital media including photos and videos
• Participate in the problem-solving, ideation, and capacity building sessions including new staff onboarding and staff mentoring programs
• Participate in periodic performance reviews and provide feedback to team members for performance improvement as applicable.